Louis Loire

In 2020, we started Louis Loire from a living room in Auckland to disrupt the hyper-inflated, professional watch industry. Detailed by signatures of the Loire Valley, our vision was in crafting exceptional timepieces - designed to last, at fair prices.
So, why Louis Loire? Our vision is to motivate the everyday individual to feel empowered, take pride in their appearance and know they’re only moments from reaching their wildest aspirations. Often our outer image is a direct representation of our inner selves. Therefore, we are proud to partner with you as your timepiece of choice, knowing we may be a catalyst of introductions, love and success throughout your life. Here’s to many years of being by your side.
Jacob & Maddison
Founders of Louis Loire
